The sight of empty seats at Old Trafford for Premiership games is now inevitable, according to a leading Manchester United fans' group.
United have confirmed an average season-ticket price rise of 12.3%, with some seats going up as much as 16.7%. Although it is thought those with executive seats will be hardest hit by the rises, with a top price ticket now 39, it is claimed many fans will either be priced out of watching the Red Devils completely or choose a less expensive option of watching the game at the pub.
"The more prices go up, the more people fall off the edge and, without a doubt, there will be empty seats for league games at Old Trafford next season," said Mark Longden, chairman of the Independent Manchester United Supporters Association.